Brand Profile: Fleabags
Fleabags was founded by Shira Entis and Alex Bell, two vintage-obsessed fashionistas who met on their first day at Brown University. They bonded over their shared obsession with flea markets, and found inspiration in their frustration with carrying their finds in plastic bags.
Craving a convenient and fashionable tote that could shuttle their treasures while being easy to carry for long periods of time, they set about designing one for themselves, and Fleabags was born.
Crafted from high-quality materials— some organic, some vintage, some re-purposed, all sourced in the USA—Fleabags quickly caught on far beyond markets and swap meets: Anne Hathaway toted hers around Coachella.
“We both really enjoyed vintage shopping, thrifting, and flea marketing.”
Although the line originally comprised one iconic style—“We created the factory-minimum—100 bags—and they sold out in four weeks”—it soon grew into an assortment of satchels and totes that are at once timeless and of-the-moment. Fleabags have been featured in every major style publication, from Vogue to Elle, the New York Times to the London Telegraph, as both fashionable and functional.
“We created the factory-minimum—100 bags—and they sold out in four weeks”
And even though their company has grown dramatically since the early days, Entis and Bell remain passionate about sourcing and producing all their creations in the United States in small, limited-edition production runs, raising awareness and support for the New York Garment District along the way.
Like the best vintage pieces, Fleabags are hard to come by—and that’s what makes them so special. No doubt they’ll become collectibles at the flea markets of the future.
(Source: wantful.com)
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